- Increased Travel Bookings and Revenue
The marketing team implements effective campaigns through targeted sales analysis. Sales management has visibility into problem areas and can quickly identify opportunities to drive higher revenues.
- Higher Margins
Improved campaign and sales information organized by offer enable optimized product pricing.
- Simplified Strategic Acquisition
Senior executives have a fully integrated view of the business and its participation across target markets as well as a powerful tool to evaluate acquisitions and integrate new business offerings. The upcoming strategic acquisition will provide Sealink with a stronger, more balanced business in the years to come.
Kanerika’s ability to work with an extremely diverse set of both internal and public data sources, including real-time data streams, provided Sealink Travel with the 360° holistic view of its business that supports both daily functional management and executive decision making.
Kanerika’s understanding of how to best leverage new cloud architectures while assuring data security gave Sealink the most effective solution – one that optimized financial requirements without increasing business risks.